Cobra Effect

One concept. Four tiers of command. Which do you speak?

Category: Strategy

Foundational Lexiconbackfiring incentives
Executive Parlanceperverse outcome
Scholarly Discourseunintended incentive
Babel ZenithCobra Effect
Origin: Colonial India

Etymology & Meaning

When incentives produce the opposite of intended effect.

In the Boardroom

Rewarding snake kills led to snake breeding.

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