VERBUM.VIP

Commitment Device

One concept. Four tiers of command. Which do you speak?

Category: Strategy

Etymology & Meaning

Eliminating the option of retreat to strengthen commitment.

In the Boardroom

Announcing targets publicly to make backing down impossible.

Word of the Week for Executives

Get one power concept delivered weekly — no spam, unsubscribe anytime.

Begin Your Ascent Master “Burning Boats” and 100+ executive concepts. Free executive vocabulary audit — takes 3 minutes.

← Explore the full Executive Glossary