Empty Talk

One concept. Four tiers of command. Which do you speak?

Category: Communication

Foundational Lexiconnonsense
Executive Parlancehot air
Scholarly Discoursevacuous rhetoric
Babel ZenithFlatus vocis
Origin: Latin
Pronunciation: /ˈfleɪtəs ˈvoʊsɪs/

Etymology & Meaning

A breath of the voice; words without substance.

In the Boardroom

Identifying competitor announcements that are pure vapor with no execution.

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