Fluency Heuristic

One concept. Four tiers of command. Which do you speak?

Category: Cognition

Foundational Lexiconeasy means true
Executive Parlanceprocessing ease
Scholarly Discoursecognitive fluency
Babel ZenithFluency Heuristic
Origin: Cognitive Psychology

Etymology & Meaning

Judging things as more true when easier to process.

In the Boardroom

Simple explanations seeming more credible.

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