Peaked at the End

One concept. Four tiers of command. Which do you speak?

Category: Cognition

Foundational Lexiconremembering the finish
Executive Parlanceending emphasis
Scholarly Discourseterminal weighting
Babel ZenithPeak-End Rule
Origin: Kahneman

Etymology & Meaning

Judging experiences based on their peak and final moments.

In the Boardroom

Ending the customer experience with a memorable flourish.

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